Due to favorable exchange rates, Santa Catarina anticipates a rise in Argentine tourists, particularly in Florianópolis, where a 15% increase is expected. The region already witnessed a 71.7% increase in international visitors, reflecting the longstanding tradition of Argentines vacationing in Brazil. Santa Catarina projects a total of 2.5 million tourists for its peak season, beginning in early December.
The Brazilian tourism sector anticipates a significant surge in Argentine visitors, particularly in Santa Catarina, due to favorable exchange rates for travelers from Argentina. Historically, Brazil has welcomed a substantial number of Argentine tourists, and recent data supports this pattern. During the previous year, Argentina accounted for nearly two million of the 6.6 million international tourists entering Brazil, highlighting their importance to the market.
As of 2024, Santa Catarina has already seen a remarkable 71.7% increase in international arrivals, totaling over 495,000 visitors. Argentine nationals have traditionally chosen Brazil as their holiday destination, often traveling by car to enjoy the warmer waters of locations like Florianópolis. With a bolstered Argentine peso, traveling to Brazil is currently more advantageous for their economy, further stimulating interest in travel.
Zena Becker, Secretary of Tourism for Florianópolis, stated, “Argentines have been coming to Brazil, particularly to Florianópolis, since the 1980s to spend their holidays. Due to the proximity, many travel by car. Our waters are also warmer, and the exchange rate today works in their favor.”
Expectations are high for a 15% increase in the number of Argentine tourists specifically in Florianópolis, not accounting for those arriving by car or through travel agency services. The local administration forecasts approximately 2.5 million tourists throughout the peak season, which commences in early December and concludes at the end of March, underscoring the region’s growing appeal as a winter vacation destination for South Americans.
The article discusses the anticipated influx of Argentine tourists to Santa Catarina, Brazil, fueled by favorable exchange rates and a long-standing tradition of Argentine travel to the region. Historically, Florianópolis has been a popular destination for Argentine nationals, owing to its proximity and inviting climate. With recent economic changes in Argentina, travel to Brazil has become particularly attractive, leading to expectations of significant increases in tourism.
In summary, the combination of favorable exchange rates and a cultural inclination towards Brazilian coastal destinations is expected to result in an increased influx of Argentine tourists in Santa Catarina, particularly in Florianópolis. With both officials and tourism stakeholders projecting a substantial rise in visitors, the region is poised for a vibrant tourist season, reaffirming the importance of Argentine nationals in Brazil’s tourism landscape.
Original Source: www1.folha.uol.com.br
