Bluesky has gained 700,000 new users in the week following the U.S. election, increasing its membership from 9 million to 14.5 million. User migration from X is attributed to dissatisfaction with misinformation and controversial support from Elon Musk for Donald Trump. Bluesky offers a decentralized social networking experience, distinguishing itself from X.
Following the recent U.S. election, social media platform Bluesky has observed a significant influx of new users, reporting an increase from 9 million members in September to an impressive 14.5 million as of November 12, 2024. In just one week post-election, the platform acquired approximately 700,000 new users, primarily from the United States and the United Kingdom, reflecting a growing discontent among X (formerly Twitter) users. Bluesky, which was developed by former Twitter CEO Jack Dorsey, offers a decentralized approach to social networking, differing from the centralized model of X. This shift is partly attributed to negative experiences reported by users on X, including misinformation and challenging user management issues, especially following owner Elon Musk’s controversial support for President-elect Donald Trump.
Bluesky originated as a project initiated by Twitter in 2019, later becoming an independent platform upon its official launch in 2021. It represents an innovative approach to social media through decentralization, promoting interconnectivity among various platforms without being confined under a single corporate entity, unlike its competitors such as Twitter and Facebook. Despite its unique model, the aesthetics and functionality of Bluesky resemble those of Twitter, including the recent introduction of direct messaging features. The platform’s surge in popularity also follows significant events triggering user migration, such as political controversies and user dissatisfaction with X.
In summary, the post-election landscape has prompted a notable shift in social media dynamics, with Bluesky experiencing a rapid increase in user registrations. Factors influencing this transition include discontent about misinformation and user interactions on X, alongside a unique decentralized vision presented by Bluesky. As both platforms evolve, the competitive landscape of social media continues to change, indicating users’ preferences for a more inclusive online environment.
Original Source: news.sky.com